Partner program

Reseller & White-Label SMS

Run your own branded messaging business on our infrastructure — portal, APIs, billing tools, and delivery routes included. Registered companies and individuals can apply; every partner completes the same KYC before white-label access is enabled.

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What you get as a reseller

Everything end customers see can carry your brand — not ours.

White-label portal

Custom domain, logo, colours, pricing page, and public site — managed from the visual builder in your reseller panel.

Client management

Create and manage sub-accounts, assign credits, monitor usage, and support your customers from one dashboard.

Credit wallet

Purchase SMS credits at partner rates and transfer balances to clients when they top up — you control margin and packaging.

APIs & compose

HTTP APIs, web portal compose, delivery reports, and routing suitable for OTP, transactional, and promotional traffic.

Reports & MIS

Real-time delivery status, credit ledgers, and exportable reports so you and your clients can reconcile sends.

Partner support

Onboarding help, routing guidance, and escalation paths when you need engineering or compliance input.

Minimum requirements

Companies and individuals are both eligible. We verify every applicant with KYC before enabling white-label and sender ID workflows.

Companies & firms

Private limited, LLP, partnership, or proprietorship — submit the registered business name, operating address, and documents for the authorised signatory.

Individuals

Freelancers and sole operators are welcome. Use your legal name as on ID proof, your residential or work address, and the same address and ID documents below — no company registration required.

Profile details

Business: registered or trading name (company / LLP / proprietorship as applicable)
Individual: full legal name exactly as on your government ID
Complete address — street, city, state, PIN code (business or residential)
Valid contact email and mobile number for verification

Address proof

Recent utility bill, bank statement, rent agreement, or GST registration (if applicable) showing the same address
Document must be clear, dated within the last 3 months where applicable, and match the profile you submit

ID proof

Government-issued photo ID — for companies, the authorised signatory; for individuals, the account holder (Aadhaar, PAN, passport, or driving licence)
Name on the ID must match the profile and the person accepting the partner terms

DLT registration (after joining)

For India commercial SMS, TRAI DLT entity registration is mandatory before sender IDs (headers) can be activated
You can open your reseller account first; DLT work starts once onboarding is approved
We guide entity, header, and template registration — see our DLT assistance pages for the document checklist

Credit threshold: Reseller upgrade requires a minimum wallet balance of approximately ₹4,150 (USD 50 equivalent) in your account before the upgrade request is processed.
DLT help: DLT registration assistance · Documents checklist

How onboarding works

Typical path from enquiry to live white-label site.

Register as a client
Create your account, add credits, and explore the portal. Existing clients can apply for reseller upgrade from the dashboard.
Submit KYC
Share your profile (business or individual), address proof, and ID proof. Our team verifies before enabling reseller features.
Configure your brand
Set your domain, theme, pricing, and public pages using the white-label builder.
Complete DLT (India)
After approval, register your DLT entity and headers. Sender ID activation for Indian routes follows operator approval — not before.
Onboard clients & send
Add sub-clients, transfer credits, register their templates, and send via portal or API under your brand.

Ready to launch your SMS brand?

Share your expected volume and target market — we will confirm pricing and onboarding timelines.

Get Started Contact Sales